Help Bring Physiotherapy Services to More Businesses Across Ontario
Align Wellness is looking for a motivated Business Development Representative (BDR) to join our growing team and help us continue expanding our Hybrid Physiotherapy Model across Ontario.
We currently work with approximately 80 partner locations across Ontario, and we're looking for someone who can help us continue—and exceed—our current growth.
This is an opportunity to join a growing company, learn our unique business model from the ground up, and develop into a larger sales role over time.
About Align Wellness
Align Wellness partners with businesses across Ontario to help them provide an organized, easy-to-manage physiotherapy service to their clients.
Our Hybrid Physiotherapy Model combines:
- A licensed physiotherapist who provides the patient's initial assessment and oversees their care virtually
- The convenience of virtual physiotherapy, allowing patients to be assessed from the comfort of their home or another convenient location
- An onsite team at the partner location that can assist with aspects of the patient's care when appropriate
- A structured system that makes the service easy for the partner business to offer and manage
- The ability for eligible patients to use their extended health insurance to help cover the cost of physiotherapy
Because physiotherapy is a registered healthcare service, specific regulatory and compliance requirements must be followed. Our model is designed to provide partners with the structure and support they need to deliver the service appropriately while maintaining the involvement and oversight of licensed physiotherapists.
For many of the patients served through our partner locations, the primary concerns are relatively minor aches, pains, and movement-related issues. In these situations, virtual physiotherapy can provide a convenient way to access an initial assessment and receive a personalized care plan, while the patient's existing relationship with the local business and its team can provide additional support where appropriate.
It's a model designed to create value for everyone:
The patient gets convenient access to physiotherapy and the support of a team they already know.
The partner business gets a new service and an additional way to support and retain its clients.
The physiotherapist can provide care virtually while working within an organized care model.
Align Wellness helps bring physiotherapy services to more communities across Ontario.
Who We Partner With
Our partner locations are typically established health, fitness, and wellness businesses that already have a strong relationship with their clients and community.
These may include:
- Gyms and fitness facilities
- Pilates studios
- Yoga studios
- Kinesiology and movement studios
- Personal training facilities
- Strength and conditioning facilities
- Athletic and sports performance businesses
- Wellness and health-focused businesses
- Other businesses where clients may benefit from convenient access to physiotherapy
Because our partners already work closely with people who are active and invested in their health, they are often in a strong position to identify clients who could benefit from physiotherapy services.
A big part of your role will be learning how to recognize these opportunities and understand which businesses are most likely to be a strong fit for the Align Wellness Hybrid Physiotherapy Model.
The Opportunity
As a Business Development Representative, your primary responsibility will be to help us identify and connect with potential partner businesses that could benefit from the Align Wellness Hybrid Physiotherapy Model.
You will be responsible for starting the initial conversation, understanding whether a business may be a good fit, and generating qualified opportunities for our Sales Leader.
Your role will be focused on creating the top of the sales funnel and getting qualified opportunities in front of our Sales Leader.
The Sales Leader will then take the opportunity through the initial discovery process, partnership discussions, and ultimately the launch and pilot period.
You will remain involved with the opportunity throughout the process.
This is intentional.
We want you to learn the business, understand what makes a successful partner, see how our Sales Leader manages the sales process, and gain hands-on experience with what it takes to successfully launch and grow a new location.
As you gain experience and demonstrate success, there will be opportunities to take on more responsibility and become involved in additional stages of the sales process.
The long-term goal is not simply to remain a BDR.
If you have the ability and interest to take on more of the sales process, we want to help you grow into a larger sales role over time.
What You Will Do
Your responsibilities will include:
- Researching and identifying potential partner businesses across Ontario
- Building a pipeline of qualified prospective partners
- Reaching out to business owners and decision-makers by phone, email, and other communication channels
- Starting conversations with potential partners
- Learning about their business, clients, and current services
- Identifying businesses that may benefit from adding Hybrid Physiotherapy
- Clearly explaining the high-level Align Wellness partnership model
- Qualifying potential opportunities
- Booking qualified discovery conversations with our Sales Leader
- Maintaining accurate and organized lead information
- Following up with prospects and opportunities
- Staying involved with leads you generate throughout the sales and launch process
- Learning from successful and unsuccessful opportunities
- Supporting the Sales Leader and onboarding team as new locations move toward launch
- Continuously improving your understanding of what makes an ideal Align Wellness partner
Over time, as you become more knowledgeable and successful in the role, you may have the opportunity to take on additional responsibilities, including conducting more of the sales process yourself.
Compensation & Earning Potential
This role includes a base salary plus performance-based commissions.
The goal is to generate approximately 3–5 qualified opportunities per month that progress toward successful partner launches.
You will earn:
- 5% commission on location billings for the first 90 days for qualified locations you bring into the pipeline that successfully launch
- Additional performance-based payouts may be available for high-performing or "rockstar" partner accounts
- The goal is for successful leads to generate approximately $300–$600+ in commission earnings per lead, depending on the performance of the location
As you become more experienced and take on more of the sales process, your earning potential and responsibilities can grow with you.
The better the partners you find and the better those partners perform, the more you can earn.
Who We're Looking For
We're looking for someone who is:
Extremely Self-Motivated
This is a virtual role, so you need to be comfortable managing your own time, staying focused, and consistently creating activity without someone standing over your shoulder.
Organized
You will be managing multiple prospects and opportunities at different stages. You need to be able to keep your pipeline organized, track follow-ups, and make sure opportunities don't fall through the cracks.
Comfortable on the Phone
This is a sales development role. You need to be confident picking up the phone, speaking with business owners, asking questions, and starting conversations with people you may have never spoken with before.
Sales-Oriented
You don't need to be an expert salesperson on day one, but you need to be comfortable with the idea of selling, handling rejection, learning from conversations, and consistently improving.
Interested in Health & Wellness
Experience in the health, fitness, wellness, or physiotherapy industries is strongly preferred.
Experience working with or selling to gyms, Pilates studios, yoga studios, kinesiology or movement studios, personal training facilities, strength and conditioning facilities, or similar businesses is a strong asset.
Having an understanding of how health and wellness businesses operate will help you:
- Identify good partnership opportunities
- Speak the language of business owners
- Understand the challenges they face
- Recognize where Align Wellness can provide value
- Build stronger relationships with potential partners
Available During EST Business Hours
You should be comfortable working primarily during Eastern Standard Time (EST) business hours to connect with business owners and potential partners across Ontario.
What Success Looks Like
In this role, success means consistently building a strong pipeline of qualified opportunities and helping Align Wellness continue to grow its partner network.
Your initial goal will be to generate approximately:
3–5 Qualified Leads Per Month
Over time, you'll learn:
- What makes an ideal Align Wellness partner
- How to identify the right decision-makers
- How to start meaningful conversations with business owners
- How to qualify opportunities
- How the discovery and sales process works
- What it takes to successfully launch a new location
- What makes a partner location successful after launch
The more you learn, the more responsibility you can take on.
Why Join Align Wellness?
You'll be joining a growing company with an established model and approximately 80 partner locations across Ontario.
This isn't about selling a product and moving on to the next lead.
You'll have the opportunity to see the full journey—from the first phone call with a business owner, through the sales process, to the launch of a new physiotherapy location and its early growth.
You'll work closely with experienced members of the Align Wellness team and have the opportunity to grow your role as you demonstrate your ability.
If you're highly motivated, enjoy talking to people, are comfortable with phone-based sales, and want to build a career in business development and sales within the health and wellness industry, this could be a great opportunity for you.
Apply today and help us bring Hybrid Physiotherapy to more businesses and communities across Ontario.
Pay: $32,000.00-$75,000.00 per year
Benefits:
- Flexible schedule
- Work from home
Experience:
- B2B sales: 2 years (required)
Language:
Work Location: Remote
