This role is responsible for developing and operationalizing new business opportunities, building strategic relationships, and driving revenue and profit growth through various data products and services.
We are seeking two experienced Senior Managers, Business Development, to lead and develop high-performing Business Development teams. This posting represents two leadership opportunities within the organization:
Senior Manager, Strategic Outbound Business Development – Responsible for leading a team focused on strategic prospecting, account development, and generating new business opportunities through proactive outreach in partnership with the 1P Merchants.
Senior Manager, Inbound Business Development – Responsible for leading a team focused on qualifying inbound demand, optimizing lead management, and converting marketing-generated opportunities into qualified sales pipeline.
Candidates will be considered for the role that best aligns with their leadership experience, operational strengths, and expertise.
Key Responsibilities:
Team Leadership
Lead, coach, and develop a team of Business Development Managers to achieve performance objectives and drive business growth.
Foster a high-performance, inclusive, and customer-focused culture through effective coaching, talent development, and succession planning.
Drive accountability, collaboration, continuous learning, and operational excellence across the team.
Business Performance
Establish and manage team goals, KPIs, and performance metrics aligned with business objectives.
Monitor pipeline health, conversion rates, productivity, forecast accuracy, and overall team performance.
Leverage data, insights, and best practices to drive continuous improvement, operational excellence, and CRM discipline.
Cross-Functional Leadership
Partner with Sales, Marketing, Operations, Enablement, Product, and Merchandising teams to drive lead generation, qualification, pipeline growth, and customer engagement.
Align on account strategies, campaign effectiveness, revenue goals, and qualified opportunity handoffs.
Provide insights and recommendations to improve business development performance and customer outcomes.
Outbound Business Development Strategy
Develop and execute outbound prospecting strategies aligned with target markets, strategic accounts, and growth priorities.
Partner with 1P Merchants, Sales Leaders, and cross-functional stakeholders to identify opportunities, build account plans, and drive customer acquisition.
Optimize targeting, outreach, and engagement strategies to maximize qualified pipeline generation and conversion.
Coach Business Development Managers on prospecting, executive engagement, value-based selling, and objection handling while continuously refining strategies through performance insights.
Inbound Business Development Strategy
Lead inbound business development programs focused on lead qualification, conversion, and pipeline generation.
Optimize lead management processes, customer experience, and speed-to-lead performance through data-driven improvements.
Partner with Marketing on lead quality, routing, campaign performance, and demand generation initiatives.
Coach Business Development Managers on discovery, qualification, and consultative engagement techniques to improve funnel performance and customer outcomes.
Qualifications:
Experience
Bachelor's degree or equivalent professional experience.
7+ years of experience in Business Development, Sales Development, Inside Sales, Sales Leadership, or related commercial roles.
Proven success leading and developing high-performing business development or sales teams.
Experience managing pipeline generation, performance metrics, operational KPIs, and revenue growth initiatives.
Experience partnering with enterprise sales organizations and leading inbound and/or outbound demand generation strategies.
Core Skills
Team leadership, coaching, and talent development.
Sales strategy, pipeline management, and business planning.
Data analysis and insight-driven decision making.
Stakeholder management and cross-functional collaboration.
Strong communication, organizational, and project management skills.
Proficiency with CRM platforms (e.g., Salesforce) and sales engagement technologies.
Leadership Competencies
Results-oriented leader with strong commercial acumen.
Uses data and analytics to drive business decisions and improve performance.
Influences and partners effectively across teams and stakeholders.
Demonstrates accountability, agility, and operational excellence.
Passionate about customer experience, talent development, and building high-performing teams.
Champions continuous improvement, innovation, and growth.
Success Metrics
Pipeline generation and conversion performance
Team engagement, development, and productivity
Operational efficiency, cross-functional partnership, and business impact
Note: This requisition supports hiring for two Senior Manager, Business Development positions. During the interview process, candidates will be assessed for the leadership role that best aligns with their experience, skills, and strengths— Senior Manager, Strategic Outbound Business Development or Senior Manager, Inbound Business Development .
The pay range for this position is $109,400.00 - $150,480.00. Pay will be determined based on relevant experience.
L’échelle salariale pour ce poste est de 109,400.00 à 150,480.00. La rémunération sera déterminée en fonction de l’expérience pertinente.
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Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Age – 16 or older
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Walmart will accommodate the disability-related needs of applicants and associates as required by law.
Primary Location…
1940 ARGENTIA RD, MISSISSAUGA, ON L5N 1P9, Canada
