Inside Sales & Social Media Marketing Coordinator
Healthcare Sales | Sleep Apnea Devices | CPAP Accessories | Patient Retention | Digital Marketing
Location: Calgary and Edmonton
Company: Advanced Respiratory Care Network
Employment Type: Full-time, in person
Compensation: Base salary plus commission
Job Summary
Advanced Respiratory Care Network is hiring a full-time Inside Sales & Social Media Marketing Coordinator to support patient sales, patient retention, and digital marketing for sleep apnea therapy products, including CPAP/BiPAP devices, masks, accessories, and replacement supplies.
This is a patient-facing healthcare sales and marketing role for someone who is confident on the phone, professional in person, fluent in English, and skilled at creating clear social media content that supports patient education, lead generation, product awareness, and long-term patient follow-up.
About Advanced Respiratory Care Network
Advanced Respiratory Care Network provides diagnostic and therapeutic healthcare services in respiratory care, sleep medicine, CPAP and BiPAP therapy, pulmonary function testing, home oxygen therapy, cardiology diagnostics, allergy testing, and specialized physician consultation. Our mission is to deliver comprehensive, efficient, and cost-effective healthcare services while maintaining a high standard of patient care and timely access.
What You’ll Do
Inside Sales, Patient Sales & Retention
- Respond to inbound calls, online inquiries, and walk-in patient questions about CPAP/BiPAP equipment, sleep apnea devices, masks, tubing, filters, humidification supplies, cleaning products, and accessories.
- Follow up with patients after sleep testing, CPAP setup, mask fitting, supply purchases, and therapy reviews to support patient retention and continued care.
- Educate patients on product options, accessory replacement schedules, and available services while escalating clinical questions to qualified healthcare professionals.
- Support inside sales by preparing quotes, processing orders, tracking leads, documenting follow-ups, and maintaining accurate patient and sales records.
- Identify patient supply replacement opportunities and proactively support recurring accessory purchases.
- Build positive patient relationships through professional, timely, courteous, and compassionate communication.
- Work with clinical, administrative, and management teams to support patient satisfaction, retention, and revenue growth.
- Meet agreed sales, follow-up, and retention targets while maintaining ethical healthcare sales practices.
Social Media Marketing
- Create, schedule, and publish social media content for Facebook, X, YouTube, Instagram, LinkedIn, Google Business Profile, and other approved platforms.
- Develop captions, posts, graphics, short-form videos, clinic updates, patient education content, and promotional campaigns related to sleep apnea, CPAP therapy, and accessory replacement.
- Write professional, accurate, and engaging English content with strong grammar, spelling, proofreading, and tone.
- Support digital campaigns across Facebook, X, YouTube, and Google marketing channels to improve awareness, generate leads, encourage patient follow-up, and promote patient retention.
- Monitor social media comments, direct messages, reviews, and online inquiries, and respond or escalate appropriately.
- Track basic campaign performance and recommend improvements based on engagement, inquiries, and results.
- Follow healthcare privacy, confidentiality, advertising, and communication standards when creating or responding to online content.
Education, Certifications & Training
- Diploma, certificate, or degree in Marketing, Communications, Business Administration, Digital Media, Sales, Healthcare Administration, or a related field is preferred.
- Social media and digital marketing education or certification is strongly preferred, including Meta Blueprint, Google Digital Garage/Fundamentals of Digital Marketing, Google Ads or Google Analytics certification, HubSpot Social Media Marketing, Hootsuite Platform Certification, LinkedIn Marketing, YouTube marketing training, Canva Design School, or equivalent training.
- Inside sales, consultative selling, customer relationship management, healthcare sales, patient engagement, or customer service training is an asset.
- Knowledge of CPAP/BiPAP therapy, sleep apnea devices, masks, supplies, and respiratory care products is an asset; training may be provided to the right candidate.
- Training in privacy, confidentiality, healthcare communication, or patient records management is an asset.
- Experience with CRM systems, point-of-sale systems, appointment software, social media scheduling tools, Microsoft Office, and Canva or similar design tools is preferred.
What We’re Looking For
- 2–3 years of experience in inside sales, customer service, patient coordination, healthcare sales, medical equipment sales, or a related role is preferred.
- Required experience with social media marketing, content creation, campaign execution, and online engagement across Facebook, X, YouTube, and Google marketing platforms.
- Fluent English communication skills, both written and verbal.
- Excellent writing, spelling, grammar, proofreading, and professional communication skills.
- Comfortable speaking with patients by phone, email, in person, and through approved digital channels.
- Confident discussing products, pricing, accessories, follow-up needs, and patient retention opportunities.
- Strong organization, time management, attention to detail, and follow-through.
- Ability to manage multiple priorities in a busy healthcare office environment.
- Professional, reliable, positive, and committed to excellent patient service.
- Understands the importance of confidentiality, privacy, and respectful healthcare communication.
Pay & Benefits
- Base salary plus commission.
- Commission opportunities based on eligible sales, patient retention, and approved performance targets.
- Dental care.
- On-site parking.
- Paid time off.
- Opportunity to grow with a healthcare-focused organization.
Job Type, Schedule & Location
- Job type: Full-time.
- Work setting: In person, healthcare clinic environment.
- Location: Calgary or Edmonton, Alberta.
- Schedule flexibility may be required based on clinic operations, patient follow-up needs, and marketing campaign timelines.
How to Apply
To apply, please submit your resume and a brief cover letter highlighting your inside sales experience, social media marketing experience, healthcare or patient-facing experience, and any relevant certifications or training.
Advanced Respiratory Care Network is committed to providing equal employment opportunities to all qualified applicants. We thank all applicants for their interest; however, only candidates selected for an interview will be contacted.
Pay: From $37,440.00 per year
Benefits:
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- On-site parking
- Paid time off
Education:
- Secondary School (preferred)
Experience:
- Inside sales: 2 years (preferred)
- Social Media Marketing: 2 years (preferred)
Willingness to travel:
Work Location: In person
