Job Overview
We are seeking a motivated and detail-oriented Casual SEO, Social Media & Email Marketing Coordinator to support our digital marketing efforts. This flexible role is ideal for individuals passionate about enhancing online presence, engaging audiences through social media, and optimizing email campaigns. The successful candidate will assist in executing strategies that improve website visibility, drive traffic, and increase brand awareness across various digital platforms. This position offers an excellent opportunity to gain hands-on experience in digital marketing within a dynamic environment.
Responsibilities
- Conduct keyword research to identify target terms for SEO optimization and content development
- Assist in managing and updating WordPress websites, ensuring content is current and optimized for search engines
- Implement on-page SEO strategies including metadata, HTML tags, and structured data to improve search rankings
- Monitor website performance using tools such as Google Search Console, Google Analytics, and Adobe Analytics; analyze data to inform marketing strategies
- Support the creation and scheduling of engaging social media content across platforms to boost audience engagement
- Assist in developing email marketing campaigns, including segmentation, content creation, and performance tracking
- Utilize Google Tag Manager to implement tracking pixels and ensure accurate measurement of campaign performance
- Collaborate with team members to optimize digital marketing efforts for e-commerce platforms and overall brand visibility
Qualifications
- Basic understanding of HTML, CSS, and JavaScript for website optimization tasks
- Experience with WordPress content management system
- Familiarity with SEO best practices and keyword research tools
- Knowledge of Google Search Console, Google Analytics, Google Tag Manager, and Adobe Analytics for data analysis and reporting
- Strong understanding of social media platforms and email marketing tools
- Ability to analyze digital marketing metrics and translate insights into actionable strategies
- Excellent organizational skills with attention to detail in content management and metadata optimization
- Prior experience or coursework related to digital marketing or e-commerce is a plus
- Self-motivated with a proactive approach to learning new skills in a fast-paced environment
This role is perfect for individuals eager to develop their skills in digital marketing while contributing to impactful online campaigns.
Pay: $18.00-$20.00 per hour
Benefits:
- Casual dress
- Flexible schedule
- On-site parking
- Work from home
Work Location: Hybrid remote in Ottawa, ON
