Overview
We are seeking a proactive and detail-oriented Marketing Assistant to join our dynamic marketing team. This role offers an exciting opportunity to support various digital marketing initiatives, enhance brand visibility, and develop valuable skills in a fast-paced environment. The ideal candidate will have a passion for digital marketing, strong organizational skills, and familiarity with a range of marketing tools and platforms. This position is paid and suitable for both entry-level professionals and those looking to expand their marketing expertise.
Responsibilities
- Assist in developing and executing digital marketing campaigns across platforms such as Google Ads, Facebook Advertising, and email marketing channels.
- Conduct keyword research and optimize content for SEO to improve search engine rankings.
- Manage and update website content using WordPress, HTML, CSS, and JavaScript as needed.
- Create engaging graphics and visual content utilizing Adobe Photoshop, Adobe Creative Suite, and graphic design principles.
- Monitor website analytics with Google Analytics and other tools to evaluate campaign performance and recommend improvements.
- Support the creation of ad copy, landing pages, and promotional materials aligned with brand guidelines.
- Coordinate with the team to plan and execute social media strategies across various platforms.
- Assist in managing online advertising campaigns, including Google AdWords/Google Ads campaigns, ensuring targeted reach and effective budget utilization.
- Perform regular market research to identify industry trends, competitor activities, and keyword opportunities.
- Contribute to the development of email marketing campaigns by designing templates, segmenting audiences, and analyzing engagement metrics.
Experience
- Prior experience or familiarity with e-commerce platforms is a plus.
- Knowledge of SEO best practices, keyword research tools, and analytics platforms such as Google Analytics is preferred.
- Proficiency in Adobe Photoshop, Adobe Creative Suite (Illustrator, InDesign), WordPress, HTML/CSS/JavaScript is highly desirable.
- Experience with social media advertising platforms including Facebook Ads Manager and Google AdWords/Google Ads is advantageous.
- Understanding of SQL or other database query languages can be beneficial for data analysis tasks.
- Strong skills in graphic design combined with creativity are essential for producing compelling visual content.
- Familiarity with email marketing tools and strategies to engage audiences effectively is preferred.
- A background in digital marketing or related coursework will be considered an asset.
This role offers an excellent platform for aspiring marketers to develop practical skills while contributing to impactful campaigns within a collaborative team environment.
Pay: $25.00-$29.00 per hour
Work Location: Hybrid remote in Langley, BC
