Content Creator, Executive Assistant, Performance Marketing & Business Development Specialist
Job Type: Full-time / Part-time / 6-Month Contract
Location: In Person
Travel: Canada, USA & Internationally
Job Summary
We are looking for a proactive, creative and results-driven professional to support content creation, executive operations, performance marketing and business development.
The role combines Content Creation + ChatGPT/AI + SEO + Google Ads + Social Media + Lead Generation + Direct Client Acquisition + Executive Support.
The ideal candidate will help grow the Company's brand, find potential clients, generate qualified leads, attend business events and convert prospects into meetings, clients and revenue.
Key Responsibilities
1. Business Development & Lead Generation
Research and identify potential direct clients in Canada, USA and international markets.
Identify CEOs, founders, HR leaders, IT decision-makers and other prospects.
Conduct outreach through LinkedIn, email, phone and social media.
Generate qualified leads and schedule client meetings.
Follow up with prospects and assist in converting leads into clients.
Maintain CRM, prospect and sales pipeline reports.
Research → Prospect → Contact → Meeting → Follow-up → Conversion → Client
2. Events & Networking
Attend conferences, trade shows, networking events and client meetings in Canada, USA and internationally.
Represent the Company professionally.
Network with business owners and decision-makers.
Generate and follow up on event leads.
Convert event contacts into qualified business opportunities.
3. Performance Marketing & SEO
Manage and optimize Google Ads and paid social media campaigns.
Develop lead-generation campaigns and conversion strategies.
Conduct keyword and competitor research.
Manage SEO content, website optimization and Google Analytics/Search Console.
Monitor CPL, conversions, traffic and ROI.
Prepare weekly/monthly marketing performance reports.
4. Content Creation & Social Media
Create blogs, website content, social media posts, videos, podcasts, email campaigns and marketing materials, arranging webinar
Create short-form content for LinkedIn, Instagram, TikTok, YouTube, Facebook and X.
Develop content calendars and campaigns.
Edit videos using tools such as Descript and other editing software.
Create basic graphics using Canva/Adobe tools.
Create content focused on engagement, lead generation and client acquisition.
5. ChatGPT & AI
Use ChatGPT and AI tools for research, content creation, scripts, prospect research and marketing.
Develop AI-assisted marketing and lead-generation workflows.
Use AI to improve productivity and business-development activities.
Review and fact-check all AI-generated content before use.
6. Executive & Administrative Support
Manage executive calendars, meetings and schedules using Microsoft Outlook.
Prepare reports, presentations and correspondence.
Coordinate travel, meetings and events.
Assist with data entry, filing, documentation and project tracking.
Handle professional client communication by phone and email.
Assist with QuickBooks, invoicing and expense tracking.
Manage documents and electronic signatures through DocuSign.
Performance Expectations
This is a performance-driven role. Performance will be measured through:
Prospects identified
Qualified leads generated
Client meetings booked
Meetings completed
Events attended
Event leads generated
Sales opportunities created
New clients acquired
Revenue generated
Google Ads/marketing performance
SEO and website growth
Lead conversion and ROI
The objective is to turn content, marketing, networking and prospecting into qualified meetings, clients and revenue.
Required Skills
Content creation and social media
SEO and digital marketing
Google Ads
ChatGPT/AI tools
Lead generation and prospecting
Strong communication and networking skills
Business development/sales mindset
Microsoft Office & Google Workspace
Microsoft Outlook
WordPress
Canva/Adobe Photoshop
Video editing/Descript
CRM systems
Google Analytics/Search Console
QuickBooks and DocuSign preferred
Ideal Candidate
We are looking for someone who is:
Proactive and entrepreneurial
Creative and organized
Strong in communication
Comfortable speaking with executives and clients
Results and revenue oriented
Comfortable with sales and networking
Comfortable using AI and marketing technology
Able to work independently
Willing to travel in Canada, USA and internationally
Success Formula
Create Content → Generate Leads → Find Direct Clients → Book Meetings → Build Relationships → Convert Clients → Generate Revenue
Pay: $17.60-$22.00 per hour
Expected hours: 30.0 per week
Benefits:
Work Location: In person
