Ready to Own Your Territory?
We’re looking for a results-driven Territory Manager to grow our presence across the North Shore, Tri-cities, Greater Vancouver and Fraser Valley regions . If you’re passionate about sales, relationships, and results in a competitive market—this role is for you.
Job Overview
Bruce Ashley Group/Royal Unibrew Canada is seeking a Territory Manager to drive sales growth, expand distribution, and execute brand programs across retail, on‑premise, and community channels in British Columbia. This role requires strong relationship‑building skills, excellent execution, and the ability to work independently in a fast‑paced environment.
Key Responsibilities
Sales & Territory Management
- Deliver distribution, display, pricing, and promotional targets
- Secure new listings and execute merchandising standards
- Identify growth opportunities through territory planning
Customer Relationship Management
- Build and maintain strong relationships with store managers, buyers, and on‑premise decision‑makers
- Provide timely support and brand education
- Act as a trusted advisor to trade partners
Brand Building
- Execute tastings, events, and promotional activities
- Increase brand visibility and consumer engagement
- Monitor competitive activity and market trends
Reporting & Administration
- Analyze sales data to identify opportunities and risks
- Complete reporting, forecasting, and expense management
- Ensure compliance with provincial and federal regulations
Qualifications
Required:
- Minimum 3 years of sales experience
- Territory management experience with proven results
- Valid call 5 Driver’s License
- Ability to lift up to 50 lbs
Preferred:
- Beverage alcohol or CPG experience
- Multi‑channel sales experience (retail + on‑premise)
- Business, sales, or marketing education
- Alcohol service certification (or ability to obtain)
Skills & Competencies
- Strong negotiation and influencing skills
- Excellent communication and relationship‑building abilities
- Analytical mindset with strong organizational skills
- High professionalism, accountability, and ethical conduct
Why Join Us
- Represent a growing portfolio of premium brands
- High autonomy and ownership over your territory
- Opportunity to directly impact business growth
- Supportive and collaborative sales culture
Apply today to join a dynamic team and help grow our brands across British Columbia.
Job Types: Full-time, Permanent
Pay: $60,000.00-$65,000.00 per year
Benefits:
- Company events
- Dental care
- Employee assistance program
- Extended health care
- Life insurance
- Paid time off
- Vision care
- Wellness program
- Work from home
Education:
Experience:
- Sales: 3 years (required)
Licence/Certification:
- Driving Licence (required)
Willingness to travel:
Work Location: On the road
