Overview
We are seeking a talented and innovative Product Designer to join our dynamic team at Pathpal Inc. The ideal candidate will be responsible for creating engaging, user-centered digital experiences by combining strong UX and UI design skills with data-driven insights. This role offers an exciting opportunity to influence product development from concept to launch, ensuring usability and aesthetic excellence across platforms. A background in user research, usability testing, and information architecture is essential to craft intuitive interfaces that meet user needs and business goals.
This role reports to our CPO, Co-Founder.
Duties
- Design and develop wireframes, prototypes, and high-fidelity mockups using tools such as Figma, Adobe XD, InVision, Axure, Balsamiq, and Omnigraffle.
- Conduct user research to gather insights into user behaviors, needs, and motivations through interviews, surveys, and usability testing.
- Collaborate with cross-functional teams including product managers, developers, and data analysts to translate requirements into compelling design solutions.
- Perform A/B testing and analyze usability data using Google Analytics, Adobe Analytics, and SharePoint to optimize user experience.
- Develop information architecture strategies that enhance navigation and content organization for seamless user journeys.
- Utilize scripting languages like JavaScript, Python, or SQL for data analysis or to support interactive prototypes.
- Create detailed documentation of design specifications and maintain design systems aligned with brand standards.
- Stay current with industry trends in UX/UI design, usability principles, and emerging tools to continuously improve design processes.
Requirements
- Proven experience in UX/UI design with a strong portfolio demonstrating expertise in wireframing, prototyping, and visual design.
- Proficiency with design tools such as Figma, Adobe XD, InVision, Axure, Balsamiq, Visio, Sketch.
- Strong understanding of usability principles, information architecture, and user research methodologies.
- Data analysis skills with experience using Google Analytics, Adobe Analytics, or similar platforms to inform design decisions.
- Familiarity with scripting languages such as JavaScript or Python for data manipulation or interactive features is a plus.
- Knowledge of A/B testing frameworks and analysis techniques to evaluate design effectiveness.
- Excellent analysis skills with the ability to interpret quantitative and qualitative data to improve user experience.
- Strong collaboration skills with the ability to communicate ideas clearly across teams.
- Experience working within agile environments is preferred.
How to apply (yes, this part's a little different)
Skip the cover letter. Instead, send us a "Care Before Crisis" mini-brief — a one-pager (Figma, PDF, deck, whatever you like) answering:
- Show us, don't tell us: Pick one product or app you use regularly and redesign one small moment in it to feel more proactive/preventative rather than reactive. Sketch it, mock it, whatever — quick and scrappy is great.
- In one sentence: What's a piece of your work you're most proud of, and why?
- Surprise us: One fun fact, hot take, or weird talent that has nothing to do with design.
Join us as a Product Designer to shape innovative digital products that deliver exceptional user experiences through creative design grounded in data-driven insights.
Pay: $50.00-$65.00 per hour
Benefits:
- On-site parking
- Wellness program
Work Location: Hybrid remote in Oakville, ON
