We are seeking a results-driven Digital Marketing Specialist for products to join our dynamic team. In this role, you will lead our strategic digital initiatives to expand our online presence, generate high-quality leads, and directly accelerate sales growth.
This position is ideal for an innovative thinker who is passionate about driving traffic that converts. You will have the opportunity to leverage cutting-edge marketing technologies, optimize our campaigns across multiple platforms, and make a measurable impact on our brand’s growth in a competitive marketplace.
Responsibilities
- Campaign Management: Develop, implement, and optimize paid advertising campaigns across Meta (Facebook & Instagram) and Google Ads to maximize ROI.
- SEO & Analytics: Plan and execute comprehensive SEO strategies (on-page and off-page), conduct keyword research, and perform competitor analysis to improve website visibility and organic search rankings.
- Content & Social Media: Create engaging and visually appealing content for various social media platforms to drive brand awareness and online engagement.
- Data-Driven Optimization: Monitor and track website traffic and campaign performance using Google Analytics and other tools to inform strategic decisions.
- Lead Generation & Collaboration: Partner closely with the sales team to develop strategies that generate qualified leads and foster customer acquisition.
- Brand & Reputation Management: Manage our Google Business Profile and oversee online reputation management across digital channels.
- Email Marketing: Design and execute high-converting email marketing campaigns and promotions.
- Website Management: Oversee and update company websites, ensuring content remains current, engaging, and fully optimized for search engines.
Requirements
- Experience: Proven experience as a Digital Marketing Specialist or in a similar role with a track record of successful campaigns.
- Paid Ads Mastery: Hands-on experience managing and scaling campaigns within Meta Ads Manager and Google Ads.
- SEO Expertise: Strong knowledge of SEO best practices, keyword research tools, and web analytics (Google Analytics).
- Communication: Exceptional copywriting skills and the ability to articulate compelling brand stories.
- Analytical Mindset: Strong ability to analyze data, interpret metrics, and pivot strategies based on performance insights.
- Soft Skills: Self-motivated, highly organized, results-oriented, and comfortable working in a fast-paced environment.
Preferred Qualifications
- Industry Experience: Background in the automotive or e-commerce industry is a strong asset.
- Tools & Platforms: Experience with Shopify or WordPress websites.
- Design Skills: Proficiency with design software such as Canva, Adobe Photoshop, or Creative Suite.
- Technical Skills: Basic understanding of website optimization (HTML/CSS knowledge is a plus).
What We Offer
- Competitive Salary: Based on experience and proven track record.
- Performance Bonuses: Reward programs tied to lead generation and campaign success.
- Career Growth: Opportunities to scale your responsibilities as the company expands.
- Work Culture: A supportive, collaborative, and fast-paced work environment.
How to Apply
Ready to make an impact? Apply today by sending your resume along with examples of past marketing campaigns or data-driven results that you are proud of.
Pay: $20.00-$26.00 per hour
Benefits:
- Casual dress
- On-site parking
Application question(s):
- Location is not transit accessible must have vehicle
Experience:
- product digital marketing: 3 years (required)
Work Location: In person
