Employer: St. Lawrence School Ltd
Job Title: Marketing Coordinator
Working Hours: 35 hours per week
Job Location: 200-1338 West Broadway, Vancouver, BC V6H 1H2
Wage: $38.5/hr, $70,070 per annum
Company website:
St. Lawrence School is seeking an experienced and results-driven Marketing Coordinator to support the School's marketing, branding, student recruitment, and enrolment growth.
Job duties:
- Develop and implement marketing and student recruitment strategies aligned with the School's enrolment goals.
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Expand domestic and international recruitment markets and develop new student recruitment channels.
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Build and maintain relationships with educational agencies, schools, community organizations, and other partners.
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Manage and regularly update the School's website and social media platforms, including Facebook, Instagram, LinkedIn, and X.
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Plan and execute digital marketing, advertising, email, and social media campaigns.
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Create and coordinate brochures, newsletters, presentations, promotional materials, photos, videos, and digital content.
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Conduct public surveys, track marketing campaigns, student inquiries, lead sources, and recruitment results to identify the interests and provide regular reports to management.
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Coordinate agency agreements and support partner recruitment activities.
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Represent the School at education fairs, information sessions, open houses, community events, and recruitment activities.
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Ensure all public-facing marketing materials and online information are accurate, current, and consistent with the School's brand.
Qualifications:
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College diploma in Business Marketing, Communications, Public Relations, or a related field.
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3 years of relevant professional experience in marketing, communications and student recruitment is preferred.
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Previous experience working in a K–12 school, independent school, international school, college, university, or education organization is strongly preferred.
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Experience with digital marketing, social media management, content creation, and advertising campaigns.
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Strong written and verbal communication skills in English.
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Strong organizational, interpersonal, and relationship-building skills.
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Experience working with international student recruitment and educational agencies is an asset.
Benefit:
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group insurance, incl. prescription drugs, vision and dental care
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Applicable commission
- Vacation: 10 days, 4%
